Signet Design is a brand identity design consultancy based in Calgary Alberta, Canada. We specialize in finding innovative ways for clients of all sizes to evolve and succeed by bringing conceptual ideas to life. 

We create exceptional brand identity solutions by working with our clients to capture the true essence of their brand and use tried and true methods that build better brands by the power of good design.




The right APPROACH

We approach every project with a unique combination of strategy and imagination, delivering integrated brand solutions that save money, improve efficiencies, and maintain consistency across all touchpoints.

I am driven to get to the core of the idea and really understand the concept. What is it? How does it work? How can I make it better?
— Kirk Seton


research & Define 

We know that any successful visual brand identity design needs to be built on a strong foundation. This means working closely with our clients and conducting the necessary research to clearly define the parameters of the project. 

We know that you are the expert on your business and we see our role in these crucial initial stages as being to listen and learn.



Having established clear parameters for the project it is now time to get stuck into all those great ideas. Here we will explore appropriate solutions that drive concept development and design based on our findings from the research and define phase.

We will present these ideas and concepts to you, make appropriate revisions where necessary and together come to an agreement regarding the design direction.



Armed with a clear design direction we now move to execute, bringing your new visual brand identity to life. Graphic files are prepared for final approval, following which any necessary last minute changes are made.

Designs are then formatted for use in a variety of integrated applications, media and environments, and the finished product is delivered. 

On time. On budget. Guaranteed.





Branding & Identity

Icon Design 

Concept Development

Art Direction

Environmental Design

Exhibition Design

Fleet Graphics

Web Design

Signage Systems

Wayfinding Systems

Branded Email

Digital Brand Standards